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Planning Bioethics Day: Promotion

Written by Jennifer Smyth
August 10, 2013

The first stage of our planning for Bioethics Day was to promote the event. We wanted to make sure, early on, that students knew they had several different authentic audiences for Bioethics Day, that they knew who these audiences would be, and that they anticipated what these audiences would want to hear. We drew numbers from a hat to sign up for five different groups: Inviting Teachers and Classes, Inviting Dignitaries, Inviting the Guest Speaker, Inviting Families, and Press Releases. Guidelines and rubrics for this part of the process can be found here. Each group worked collaboratively in Google docs to craft their invitations or press releases, which allowed me to leave feedback every night (for groups who requested it) and highlight as I proofread later drafts.  One member of each group emailed the final draft where appropriate, and we printed the letter to parents on school letterhead and stuffed envelopes. The group responsible for emailing guest speakers waited about a week to send their email as we worked out which of our options for guest speakers was likely to be able to attend, and we moved on to the next stage of our process: Preparation.


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